Advanced Diploma in Digital Marketing with
AI & Business Strategy

Master Digital Marketing with 90% Practical Learning & Live Campaigns

Duration: 6 Months | Mode: Online & Offline | 100% Placement Assistance | Live Projects & AI Tools

The Future of Digital Marketing: Beyond Just Technical Skills

The world of digital marketing is evolving rapidly, with AI revolutionizing how businesses grow and engage with customers. However, success in this field requires more than just technical expertise. Companies today need professionals who can think strategically, communicate effectively, solve problems, and manage clients with confidence.

The Advanced Diploma in Digital Marketing with AI & Business Strategy is designed to equip you with the right blend of AI-driven marketing skills and essential job-ready business expertise. This course ensures that you don’t just learn digital marketing—you master the real-world skills needed to succeed in corporate, freelancing, or entrepreneurial roles.

Who Is This Course For?
✅ Aspiring Digital Marketers looking for a high - demand skillset with AI integration
✅ Working Professionals aiming for career growth or a role transition into digital marketing
✅ Entrepreneurs & Freelancers who want to scale their business using AI-driven marketing strategies
✅ Students & Freshers wanting to build a job-ready portfolio and secure high-paying roles

This AI-powered, career-focused program ensures that you gain not just digital marketing knowledge, but also strategic business acumen, client management skills, and real-world experience from Day 1.

Why This Course is Your Best Career Investment?

Master Digital Marketing, AI & Business Strategy for Leadership Roles
Hands-on, Practical Learning from Day 1
90% Real-World Implementation & Live Projects
40-Module Industry-Focused Curriculum
Corporate & Freelancing Success Skills
AI-Integrated Marketing Strategies
Deep Understanding of Consumer Behavior & Market Trends
Run & Manage Live Ad Campaigns
Industry Mentorship from Experts
100% Placement Assistance & High-Paying Career Opportunities

Corporate & Practical Skills

Client Communication & Briefing

Understanding client requirements and business goals.
Writing effective marketing proposals & strategy documents.
Creating detailed project briefs for campaigns.
Handling client queries & setting expectations

Professional Corporate Communication

Business email writing & etiquette.
Writing marketing reports & executive summaries.
Presentation & storytelling skills for clients and stakeholders.
Handling difficult conversations & crisis communication

Reporting & Performance Analysis

Creating Weekly & Monthly Marketing Reports.
Google Analytics & Campaign Performance Reports.
Social Media & Paid Ads Reporting (Facebook, Google, LinkedIn).
AI-powered reporting automation tools (Google Looker Studio, Supermetrics).
KPI Tracking & ROI Calculation – Measuring marketing success

Review Meeting Handling & Client Presentations

Structuring client review meetings for campaign updates.
Preparing performance reports & data visualization.
Handling Q&A sessions & addressing client concerns.
Actionable insights & next-step recommendations.
Presentation techniques to sell digital marketing strategies

Budgeting & ROI Calculation

How to set up a marketing budget.
Calculating ROI for campaigns – Paid Ads, SEO, Social Media.
Identifying & fixing underperforming campaigns.
Cost-saving strategies in digital marketing

Business Negotiation & Client Retention

How to negotiate budgets, contracts, and marketing retainers.
Handling objections and convincing clients with data.
Building long-term relationships with clients.
Upselling & cross-selling digital marketing services.
Retention strategies to keep clients engaged and satisfied

Why These Skill are Important?

🔹 Win & Retain Clients Easily

🔹 Makes You job-ready
🔹 Master Negotiation & Persuasion
🔹 Handle Pricing Discussions Professionally
🔹 Increase Revenue & Profitability
🔹 Develop Strong Communication & Sales Skills
🔹 Build Trust & Client Satisfaction
🔹 Stand Out in Competitive Markets

What Will You Learn?

Core Digital Marketing Skills

Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media Marketing (SMM) YouTube
Content Marketing
Video Marketing
Email Marketing & Automation

AI & Automation in Digital Marketing

AI-Powered Content Creation
AI in SEO & Keyword Research
AI-Powered Ad Campaigns
AI-Powered Videos and Images
Predictive Analytics & AI-Driven Marketing Insights

E-Commerce & Performance Marketing

E-Commerce Marketing
Conversion Rate Optimization (CRO)
Retargeting & Remarketing Strategies
Paid Marketing

Understanding Consumer Psychology

Buying Behavior & Decision Triggers
Emotional Marketing & Storytelling
Color Psychology & Design Influence
Neuromarketing Techniques
Consumer Journey and Retention

Career & Business Growth in Digital Marketing

Personal Branding & LinkedIn Growth
Freelancing & Digital Marketing Agency Setup
Influencer Marketing & Collaborations
Resume Building & Interview Preparation
Personality and Communication Development

Course Curriculum

Module 1: Introduction to Digital Marketing (Evolution, Trends, Scope & Career Opportunities) Module 2: Market Research & Consumer Behavior (Understanding Target Audience & Competitor Analysis) Module 3: Digital Marketing Strategy & Planning (Budgeting, KPIs & ROI Tracking) Module 4: Social Media Marketing – Organic Growth (Facebook, Instagram, LinkedIn, YouTube) Module 5: Facebook & Instagram Ads – Paid Campaigns (Targeting, Budgeting & Optimization) Module 6: LinkedIn Marketing & B2B Lead Generation (Profile Optimization, Sales Navigator & Ads) Module 7: YouTube Marketing & Video Strategy (SEO, Monetization & AI-Based Video Creation) Module 8: Quora Marketing – Organic & Paid Growth (Content Strategy & Lead Generation) Module 9: Search Engine Optimization (SEO) – Fundamentals (Keyword Research & Strategy) Module 10: Advanced On-Page SEO (Title Tags, Meta Descriptions, Internal Linking) Module 11: Advanced Off-Page SEO (Backlink Building, Outreach & Local SEO) Module 12: Technical SEO & Website Optimization (Site Speed, Mobile SEO, Schema Markup) Module 13: Google Ads & Search Engine Marketing (SEM) (PPC, Search, Display & Shopping Ads) Module 14: Retargeting & Remarketing Strategies (Google, Facebook & LinkedIn Ads) Module 15: AI in SEO & SEM (AI-Based Keyword Research, Smart Bidding & Predictive Analysis) Module 16: AI-Powered Content Marketing & Blogging (AI Copywriting, Content Clustering & NLP SEO) Module 17: Email Marketing & CRM Automation (Lead Nurturing & AI-Based Email Sequences) Module 18: Influencer & Affiliate Marketing (Brand Collaborations & Affiliate Growth Strategies) Module 19: Web Analytics & Data-Driven Marketing (Google Analytics 4, Heatmaps & AI Insights) Module 20: AI in Marketing Automation & Chatbots (ManyChat, Drift & WhatsApp Automation) Module 21: Conversion Rate Optimization (CRO) (Landing Page Optimization & A/B Testing) Module 22: Running a Live Google Ads Campaign (Budget Planning, Optimization & Scaling) Module 23: AI in Ad Campaigns & Budget Optimization (Google & Facebook AI Ad Optimization) Module 24: AI-Powered Customer Engagement (Chatbots, Personalized Marketing & AI Lead Scoring) Module 25: Corporate Communication & Professional Writing (Emails, Proposals & Internal Communication) Module 26: Client Briefing & Requirement Gathering (Understanding Business Needs & Setting Expectations) Module 27: Digital Marketing Strategy Execution (Converting Plans into Actionable Campaigns) Module 28: Negotiation & Client Handling (Dealing with Clients, Pricing & Objection Handling) Module 29: Project Management for Digital Marketing (Time Management & Productivity Tools) Module 30: KPI Tracking & Campaign Performance Analysis (Measuring ROI & Ad Performance) Module 31: Creating Digital Marketing Reports (Google Looker Studio, Excel & PowerPoint) Module 32: Presenting Reports & Insights to Clients (Storytelling with Data & ROI Justification) Module 33: Review Meeting Handling (Conducting Client Calls & Presenting Findings) Module 34: Understanding Consumer Psychology & Persuasion (Emotional Triggers & Buyer Behavior) Module 35: Personal Branding & LinkedIn Growth (Building an Authority Profile) Module 36: Freelancing & Digital Marketing Agency Setup (Getting Clients, Pricing & Scaling) Module 37: Resume Building & Interview Preparation (Portfolio Development & Mock Interviews) Module 38: Amazon Marketing & Sales Strategies (Product Listing Optimization & PPC Ads) Module 39: SEO Case Study & Website Ranking Challenge (On-Page & Off-Page Implementation) Module 40: Final Capstone Project & Digital Marketing Strategy Report (Comprehensive Client Strategy)

Career Opportunities After Completing This Course

Corporate & Agency Jobs

Digital Marketing Executive
SEO Specialist
PPC Specialist (Google Ads, Facebook Ads)
Social Media Manager
Content Marketing Manager
Email Marketing Specialist
Marketing Automation Specialist
Web Analytics Expert

Freelancing & Entrepreneurship

Freelance Digital Marketer
SEO Consultant
Social Media Consultant
YouTube & Influencer Marketing Expert
Digital Marketing Agency Founder
Tutor

High-Growth Niche Roles

High-Growth Niche Roles
Performance Marketing Manager
Growth Hacker
Brand Strategist

Education & Training Roles

Digital Marketing Trainer
Corporate Trainer
Course Creator
Mentor/Coach for Freelancers & Startups

Learn by Doing: Practical Experience from Day 1

Unlike traditional courses, we don’t just teach theory. From the very first week, you'll start working on real projects, live campaigns, and hands-on exercises.

What You’ll Do Right Away:
✔ Run & Optimize Live Ad Campaigns (Google & Facebook Ads)
✔ Perform SEO Audits & Implement Fixes
✔ Create & Execute Social Media Growth Strategies
✔ Use AI Tools Like ChatGPT, DeepSeak & Canva AI
✔ Analyze Marketing Data & Generate Reports

🔹 By the end of the course, you'll have:
✅ Hands-on experience in real-world marketing tasks
✅ Confidence in handling live projects & client work
✅ A professional portfolio to showcase your skills

Tools You Will Learn

More Than Just Digital Marketing—Become a Business Leader!

We offer industry-leading training in Digital Marketing & AI at a competitive price, ensuring maximum value with live projects, corporate skills, and 100% placement assistance.

Program Fees : Rs. 1,10,000 | Flexible Payment Options | Early Bird Offer*

Apply Now